Job Description/Specification:
Snoonu is looking for an Ad Operations Specialist to support its growing Retail Media business in Qatar. This role focuses on the technical execution, monitoring, and optimisation of digital advertising campaigns across Snoonu’s platform.
The Ad Operations Specialist will manage the backend of the company's retail media technology stack, using Topsort or similar platforms to coordinate and deliver advertising campaigns. The position covers formats such as banner advertisements and sponsored product placements.
Working closely with Account Managers and the wider media team, the specialist ensures that campaign strategies are translated into correctly configured, live campaigns. The role also involves monitoring campaign performance, investigating technical issues, and improving advertising delivery to support client results and platform monetisation.
Key Responsibilities
Campaign Setup and Implementation
The Ad Operations Specialist supports the coordination and implementation of incoming advertising campaign briefs across Snoonu’s ecosystem.
Responsibilities include managing campaign requests from the initial brief through to technical setup and launch. The specialist helps ensure that campaign details are correctly configured and that advertising placements are implemented according to the agreed requirements.
Campaign formats include banner advertisements and sponsored product placements.
Technical Troubleshooting and Diagnosis
The role serves as a primary technical contact for Account Managers when campaign delivery problems or system issues arise.
Key duties include:
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Investigating unusual campaign performance or delivery patterns.
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Identifying delivery bottlenecks within the Topsort backend.
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Diagnosing auction-related issues.
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Supporting Account Managers with technical campaign queries.
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Helping resolve problems that affect campaign execution.
A troubleshooting-oriented approach is important for identifying the causes of campaign issues and supporting timely solutions.
Campaign Pacing and Yield Optimisation
The specialist monitors live advertising campaigns daily to ensure budgets are delivered effectively.
This includes identifying campaigns that are spending below their expected pace and addressing situations where budgets are being exhausted too quickly. Regular monitoring helps maintain campaign delivery and supports better use of advertising budgets.
Advertising Performance Analysis
The position also involves analysing system and bidding data to understand campaign performance.
For example, the specialist investigates why certain food listings or search placements may be losing bids. Based on these findings, the role provides actionable recommendations to improve advertising delivery, client performance, and overall platform monetisation.
Strong analytical skills are important for interpreting system data and identifying opportunities to improve campaign results.
Qualifications and Skills
The job description highlights the following requirements:
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Proficiency with retail media backend technologies such as Topsort or similar platforms.
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A strong analytical mindset.
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Ability to evaluate system data and bidding information.
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Problem-solving and technical troubleshooting abilities.
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Strong communication skills.
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Ability to collaborate effectively with Account Managers and other internal teams.
Experience with retail media technology and advertising campaign operations is particularly relevant to this position.
About Snoonu
Snoonu is a Qatar-based technology company operating a Super App that brings together delivery, shopping, and other everyday services.
The company aims to transform how people access services through technology and innovation. Its vision is to become the first Qatari Ultra App with ambitions to expand its impact across the region.
Snoonu promotes a workplace culture built around customer focus, integrity, creativity, ownership, teamwork, and delivering results. The company also highlights learning opportunities, flexible time off, employee autonomy, and collaboration with an international team.
Snoonu is Great Place to Work® Certified and holds ISO 9001:2015 and ISO 45001:2018 certifications.
Who Should Apply?
This opportunity may suit professionals with experience in digital advertising operations, retail media platforms, campaign implementation, or advertising technology. Candidates who are comfortable analysing bidding data, troubleshooting campaign delivery issues, and coordinating with commercial teams may be well suited to the role.
It is particularly relevant for candidates interested in the technical and performance side of retail media advertising within a growing technology business.